Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Pushing the Right Buttons
Project
Euroshop 2023
Project type
Exhibition Design, Visual Identity, Motion Graphics
Award
Finalist - 20sqm stand design
The challenge was to showcase Wanda Creative’s portfolio at Euroshop 2023 in a way that felt both interactive and memorable. We needed a concept that could stand out in a crowded exhibition hall while clearly communicating the firm’s expertise in "taking the right steps" for successful retail design.
Our solution centered on the "Pushing the Right Buttons" motif. We integrated this visual identity across a tactile button wall made of sustainable materials, two vertical digital screens, and a series of motion graphics. By blending physical and digital touchpoints, we created a consistent brand experience that encouraged visitors to engage directly with the work.
The project successfully increased the company’s visibility and served as a major conversation starter for new client interest. This impact was recognized by the industry when the stand was named a finalist in the 20sqm Stand Design category at the exhibition.
(Designed at Wanda Creative)
